The Estate is a South African television show that follows the lives of wealthy families residing in a luxurious gated community. The show explores their personal and professional relationships, revealing the secrets and scandals that come with their privileged lifestyle. The Estate is a drama series that caters to audiences who enjoy shows that feature complex characters, intense storylines, and high production values. Brands that align with the show’s themes and target audience, such as luxury fashion and beauty brands, premium alcohol and beverage companies, and high-end real estate companies, would find it appealing for broadcasting sponsorship or advertising. Additionally, brands that target affluent and aspirational consumers would benefit from advertising during The Estate.